{"id":1383,"date":"2013-04-18T10:25:54","date_gmt":"2013-04-18T14:25:54","guid":{"rendered":"http:\/\/agrownupmarriage.com\/?p=1383"},"modified":"2015-04-21T12:54:58","modified_gmt":"2015-04-21T16:54:58","slug":"womens-beauty-and-sex-they-both-sell","status":"publish","type":"post","link":"https:\/\/jodymcbride.com\/agrownupmarriage.com\/womens-beauty-and-sex-they-both-sell\/","title":{"rendered":"Women&#8217;s Beauty and Sex, They Both Sell"},"content":{"rendered":"<p>Dove&#8217;s &#8220;Real Beauty&#8221; ad campaign has been making the rounds on Facebook and Twitter recently.<\/p>\n<p>I really liked what the blog <a href=\"http:\/\/jazzylittledrops.tumblr.com\/post\/48118645174\/why-doves-real-beauty-sketches-video-makes-me\" title=\"little drops | Why Dove\u2019s \u201cReal Beauty Sketches\u201d Video Makes Me Uncomfortable\u2026 and Kind of Makes Me Angry\" target=\"_blank\">little drops<\/a> shared in regard to Dove&#8217;s campaign.<\/p>\n<p>While I am not female I do think that there is one issue here that affect men and women differently and that issue is society&#8217;s influence on our perception of ourselves and others.  It seems to me that society&#8217;s influence convinces many women that they aren&#8217;t beautiful if they do not fit the pushed image of beauty.  I really liked that the <em>little drops<\/em> blog post showed the hypocrisy of the campaign.  At the same time the image they&#8217;re pushing is being used to sell things to both women and men.<\/p>\n<p>I am under no allusion that Dove is doing this because the believe they are doing God&#8217;s work in uplifting women.  No, they&#8217;re doing it to sell more soap.  They&#8217;re message is:  You&#8217;re already beautiful so you should be using Dove soap.<\/p>\n<p>As the <em>little drop<\/em> blog post also points out, Unilever owns both Dove and Axe.  If you&#8217;ve seen any of the Axe ads you&#8217;ll probably agree with the <em>little drop<\/em> blog that they&#8217;re some of the most sexually objectifying of women on TV.  Basically the selling point to men is that if you use the Axe product you&#8217;ll have <em>stereotypical<\/em> beautiful women falling at your feet with uncontrollable desire.<\/p>\n<p>So, the same company is using one ad campaign that &#8220;claims&#8221; to be expanding the definition of &#8220;real beauty&#8221; to sell soap and using the narrowly defined beauty image in another ad campaign to sell deodorant.<\/p>\n<p>So, what does this have to do with marital sex?  I think a lot.  <span class=\"bluetext\">These definitions of beauty that society pushes changes our perception of ourselves and the person to whom we are married.<\/span>  We&#8217;ve allowed companies like Unilever to have a greater impact on how we view ourselves and our spouse than we&#8217;ve allowed our spouse or even God to make that impact.<\/p>\n<p>That can&#8217;t be good&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dove&#8217;s &#8220;Real Beauty&#8221; ad campaign has been making the rounds on Facebook and Twitter recently. I really liked what the blog little drops shared in regard to Dove&#8217;s campaign. While I am not female I do think that there is one issue here that affect men and women differently and that issue is society&#8217;s influence [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[116,53],"tags":[200,198,199,201],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Women&#039;s Beauty and Sex, They Both Sell<\/title>\n<meta name=\"description\" content=\"Dove&#039;s &quot;Real Beauty&quot; ad campaign has been making the rounds on Facebook and Twitter recently. Here&#039;s my take.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jodymcbride.com\/agrownupmarriage.com\/womens-beauty-and-sex-they-both-sell\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Women&#039;s Beauty and Sex, They Both Sell\" \/>\n<meta property=\"og:description\" content=\"Dove&#039;s &quot;Real Beauty&quot; ad campaign has been making the rounds on Facebook and Twitter recently. 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